What to Know About the Juice Craze

There is a juice craze in our nation.  With the concept of juicing gaining popularity, there seems to be an influx of "health" juices crowding market refrigerators.  There are even fusion juices that claim there is a full serving of fruits and vegetables inside every serving of juice.  This is a lie.  For any juice to remain on a shelf or in a refrigerator for more than three days it has to pasteurized.  Pasteurization is excellent at killing microorganism that will make us sick.  It is also excellent at killing the enzymes and vitamins that will make us healthy.  Therefore, any bottled juice cannot contain a full serving of fruits or vegetables because the enzymes and vitamins that make those foods worth eating have been eliminated.

Juicing for health requires you to press or squeeze your own fruits and vegetables.  Advantages to making and consuming raw juice includes instant absorption of the available nutrients.  Your body doesn't have to work as hard to process carrot juice as it does to process a serving of raw carrots.  Juicing is an excellent idea for people who are facing health concerns or anyone who is having problems with a vitamin deficiency.  The problem with juicing is that it requires a commitment free of shortcuts.  Drinking juice bought off of a store shelf or out of a store refrigerator does not produce the same effect and can even lead to a vitamin deficiency.

We are a culture looking for quick fixes.  When something is wrong, we want a pill and when we are told to improve our diets we want a miracle shake.  The easiest and cheapest way for you to be the healthiest person you can possibly be is to buy and consume raw foods.  Baby carrots, nuts, and grapes require no preparation aside from washing.  These foods are ready to go any time of day and when eaten raw or made into raw juice provide you with nutrients that will help you reclaim your health.

Be cautious of marketing strategies at the store.  Just because something claims to be organic, all-natural, or vitamin rich does not mean that it is.